
For service businesses
Facebook and Instagram ads for service businesses.
We write and edit your ads, build the funnel and follow-up behind them, and keep you updated on how your ad spend turns into booked jobs. You stay focused on doing great work.

Ads we've made
Real ads, written and edited by our team, filmed on the owner's phone.
Tap any ad to watch it. You don't need a film crew, just a good offer and a few minutes on camera.











The system we build
From the first scroll to a five-star review, nothing falls through the cracks.
For most owners, the money leaks out after someone fills in the form and waits too long to hear back. So we build the whole path, and every step runs on its own.
The ad
A video ad your future customers actually stop for.
Your funnel
A lead form, landing page or review page filters out people who aren't a fit.
Instant follow-up
A text and an email go out in seconds, day or night.
Your CRM
Every lead lands in one pipeline, so nobody gets forgotten.
Booked estimate
You call back, quote the job, and win more of them.
Review request
Happy customers get asked for a review automatically.
What's included
Everything you need to turn ad spend into booked jobs.
Scripts written for you
We write every ad script and send a simple filming guide, so you know exactly what to say.
Editing handled
You film on your phone. Our team turns it into polished ads with captions and hooks.
Fresh ads every two weeks
Four to six new video ads each round, built from what's already working. Video is what performs best, so that's where we put our effort.
Daily monitoring
Someone on our team reads your numbers every day and catches problems before they cost you.
A funnel built for your business
A lead form, landing page or review page, set up in whatever order works best for your service, with questions that sort real buyers from tire kickers.
Your own CRM, included
A full GoHighLevel CRM with your pipeline, calendar and contacts, at no extra charge.
Automatic follow-up
New leads get a text and an email in seconds, and reminders keep them from going cold.
Review requests
Finished jobs trigger a friendly review request, so your Google rating keeps climbing.
Live dashboards and constant communication
A live dashboard of spend, leads and booked jobs if you're on our CRM, with sale values sent back to Meta so it finds more buyers like your best ones.
Offers that work
The offer does more of the work than the ad does.
You don't need a perfectly produced ad to make money, you need an offer people actually want. So we help you build one that feels generous to the customer and still makes sense for your margins.
A favourite example from our own window cleaning days: instead of a discount, a free window cleaning added to every polymer sealing job. It cost a few hundred dollars in labour, the customer saw real value on a job worth thousands, and nobody had to pretend a price was inflated.
Results
Real dashboards from service businesses like yours.



In their words
Owners talking about their own accounts.





What we need from you
Three things on your side, and we handle the rest.
Filming from our scripts
Filming on your phone from the scripts we send, usually an hour or two every couple of weeks. It's strongly recommended, because people trust a face.
Calling leads back
The follow-up texts buy you time, but the sooner a real person calls, the more jobs you win.
Keeping the CRM current
Marking which leads became jobs lets us show real results and lets Meta find more customers like them.
Is this for you?
We're a great fit for some businesses, and honest when we're not.
A great fit if you
- Run an established service business with a service people already pay for
- Want more customers, more predictably, so you can plan the next month with confidence
- Have tried ads before and got burned, but you're still open to doing it properly
- Can film a little and call your leads back quickly
Probably not right now if you
- Are spending your last dollars hoping ads will save the business
- Can't take on more work at the moment
Ads need a few months to really work, so they should be funded with money you can comfortably invest. If that's not where you are right now, start with our free Academy. You'll learn how Meta ads work at your own pace, and we'll be here when the timing is right.
Questions
What service business owners ask us.
Do you work with my kind of business?
Most of our work is with painters, landscapers, window cleaners, exterior restoration, deck and interlock companies, renovators and other local service businesses. If your trade isn't on that list, apply anyway. We'll tell you honestly on the call whether we think ads will work for you.
My business is seasonal. When should I start?
Quieter months are often the best time. The ads, the funnel and the follow-up get built while you have time to film, so you launch ready for the busy season instead of scrambling in it.
Will I get a lot of junk leads?
We work with you to get the balance right. Your form asks just enough questions to filter out people who aren't a fit, without scaring off the good ones, so you get enough leads to fill your calendar and leads good enough to actually sell. We can also turn spend up or down to match how much work you can take on.
What if I get more leads than I can handle?
That's a good problem to have. No business ever grew because there wasn't enough demand. It's better to bite off a little more than you can chew and learn to chew it than to keep worrying about where the next job is coming from, and it might be exactly what gets you off the tools for good. If you need breathing room, we can turn spend down or pause while you catch up.
How fast does it start?
Work starts the day you sign on. Most of the early time goes into setting up your systems properly, meaning your funnel, CRM and follow-up, and we keep you updated the whole way. Your ads can go live sooner depending on how quickly your videos come back to us.
How much should I spend on ads?
It depends on what a job is worth to you and how much work you can take on. We set the starting budget together on the call, and your ad spend always goes straight to Meta, not to us.
Do I have to be on camera?
No, it's your business, and you can advertise however you're comfortable. We do strongly recommend it, though. We've seen a big difference in results between owners who show up on camera and those who don't, because people trust a face. If you're in, we send the scripts and a simple filming guide, you film on your phone, and we handle all the editing.
Let's see if we can fill your schedule.
A short application, then a real conversation with our team about your business. If we're not the right fit, we'll tell you straight.
